- ART DIRECTORS

Mike Potter, Vincent Lowe

- DIRECTORS:

Karim Zariffa, Vallée Duhamel

Google needed a visually-stimulating ad to show customers the value of the Android Wear software within the wide variety of watchmakers: LG, Sony, Samsung, Motorola, etc. B-Reel worked with 1stAveMachine to create a spot with in-camera effects that feel tactile and human—something often lacking from tech communications. The client liked the ad so much, they remade the website to match.